EDC Training Event

Experience being in an event design team. Apply the Event Design using the Event Canvas™ Methodology
on a case study. Explore Empathy Mapping. Identify the CHANGE of behavior per stakeholder. Then FRAME the event design challenge by locking in all the design constraints. Articulate the change required and then prototype various event designs. Come full circle as a team having applied the Event Design using the Event Canvas methodology with 6 roles and the Facilitation Kit.

YOU WILL LEARN TO
• Apply the Empathy Map, Event Canvas and Event Delta to analyze stakeholder behavior as
a team member
• Prototype Event Designs to articulate the narrative of the event design
• Be able to articulate the purpose of Event Design using the Event Canvas™ Methodology to
demonstrate the value of an event

Please check back often for updates and additional information.
MPI Michigan Chapter reserves the right to modify this agenda.